Starlet Bikes Executive Summary

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STARLET BIKES Final Project Report Submitted to: REX WALSH Prepared by: SUMMRAH AKRAM (11200249) NATALI SAJANI HARPREET HATIM TABLE OF CONTENTS: EXECUTIVE SUMMARY Starlet Bikes is a bikes manufacturer company. Our company is manufacturing many types of roads, racing, kids and mountain bikes. We distribute our products through a wide range of retailers and wholesale dealers including bike shops, sport shops and discount stores. In previous years, our organization has been following one primary methodology which we devise in 2014. We are confident that this technique thought will help up stay focused in our industry. The key plot of the procedure is to keep us with the course concerning advertising, operations, and funds. So like that, we would not get any hardship in any division, and after it’s all said and done no other competitive organization can exploit us. We believe that we have heavy investments in regards to advertising, public relations, branding, & distribution and so forth, we would then have the capacity to watch the business and jump on circumstances that may come forward, while not stressing over the majority of all our different divisions of business. …show more content…

Our SHV has been subjectively hiking during the time of decisions from 2014 to 2017. What's more by acquiring legitimate profits and issuing earnings to our shareholders, we have possessed the capacity to raise our SHV satisfaction. Though our profit have been up and downs initially, by and large it has been heading towards an upwards drift. After that we faced decline in shareholders’ value due to some of our wrong decisions. We launch a new road bike in 2018 but we could not advertise and distribute enough our product. So we were in trouble in terms of finances due to drop off

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