The article directs "Social Evaluations of Stereotypic Images in Video Games" elaborating on a survey conducted in 2003-2005. This study focused on male and female perceptions of gen-der stereotypes in video games, as well as on specific differences and similarities concerning the gender-dependent cognition of video games' appropriateness and their influences on the player's attitude. On that account, 87 male and female (predominantly) European American late adolescents (age ~19) participated in that study. The subjects were presented images of a female-stereotypical, a male-stereotypical, and a gender neutral video game, in order to yield their reasoned evaluations of the depictions of stereotypes in these games, of their age-appropriateness, and of the advisable authority jurisdiction. The findings presented, delineated the tendency of female participants, to be more critical in regards to stereotypical representations, to emphasize the importance of video game jurisdic-tion, and to assign video games more influence on the gamer's attitude than males. Further-more, it was argued that the participants who had denoted themselves as high-frequency gam-ers were more likely to approve of stereotypical images in the game content and were rarely seeking intensified …show more content…
Although, some contributions re-garding aspects of gender and sexuality in video games, as well as of the "stereotypical gamer" have been made so far (e.g. Casell & Jenkins; Consalvo; Leonard Williams, Yee & Caplan), hardly any research on gender-dependent evaluations of stereotypes has been conducted. This study might have paved the road for further research in the social cognition of stereotypes in video games, but, even more importantly, can be taken as a basis for determining guidelines to improve game jurisdictions in terms of age-appropriate video