Malcolm Gladwell’s Java Man a description of caffeinated beverages depicts in western culture. He provides information to reinforce his argument of caffeine embodies in the work-ethic of society. Gladwell discusses examples of caffeinated beverages through examples of historical, social, and the modern’s purpose to illustrate the cultural importance of caffeine in the west. Gladwell’s writing style establishes factual background information in the social class. In the eighteenth century, caffeinated beverage known as coffee symbolized the rise of the middle class; meanwhile, cocoa, or chocolate, represented the luxury of the aristocracy. He then transitions to the social stand in the modern era between tea and coffee. The contrast between …show more content…
He talks about the history of Coca-Cola familiar brand name that dates back from the late nineteenth century. Coca-Cola, in general, is a trademark which impacted culture through the number of advertisements. The author describes in depth facts about the carbonated drink in order for the reader to relate at the intro of the essay. This is an example of the progression of caffeine through the history of American advertisements of pop culture. Gladwell’s writing provides biographical information to illustrate his evidence in his argument. The author writes various sections of information but keeps the main subject of his writing such as caffeine. He includes stories to help demonstrate the progression of caffeine in western culture by talking about revolutions. For instance, he explains the start of the Russian Revolution because of caffeine. This concludes the author’s essay that by giving man a cup of coffee it can lead him to generate a revolution. The stories add depth in his cultural analysis of coffee being a part of a big role in his history. Tea is the symbolism of the American Revolution against the British. The information contributes Gladwell’s statement of coffee in his argumentative essay is a cultural influence from the past and modern …show more content…
He states the importance of caffeine can wake up an individual for the means of work. He exaggerates the purpose for coffee in modern day work in an analogy of drugs. The information he wrote about scientists and mathematicians developed the western society education, such as Richard Feyman, Paul Hoffman, and Paul Erdős. Gladwell recalls one of the mathematicians stopped the process of taking caffeine which haltered the production of his own work. Gladwell’s biographical example supports his argument that caffeine is in vended in our modern culture as well as a key element to stay up for work. The paragraph transitions from to the discussion of synthetic personalities between coffee and drugs. He makes an analogy comparing the behavior of drugs and coffee by saying