ASOS is a well know online clothing shop and you can find them at http://www.asos.com ,they are known for selling a range of designer products at a discounted price however they also sell there own brand of clothing. The business also sells a variety of shoes and accessories. ASOS have competitor pricing, this means that they base their prices on their competitor. ASOS have reativly low prices ranging from £5-£265 and being that they sell designer clothes at a discounted price they are very popular with a range of people specifically with teens, ages 13+. Not only do they cater to teens they are also popular with student as they offer a 10% student discount. This is good for the business as they are widening their target market therefore are increasing their sales. …show more content…
When you visit the ASOS website they ask you if you would like to sign up with your email address to see if you would like to be updated with any offers or new products. This is a great way to promote your business as lots of people read their emails. The process of buying the product is that you have to order your item off the website ( http://www.asos.com ) and then proceed to checkout and then pay with either you debit/credit card or with paypal. Once you’ve ordered your products you should receive it in the post. ASOS physically shows it’s deals and offers on the main page, for example discounts, sales and free next day delivery. They also promote their, student discount on the main page and continue to offer a 25% off new season