Swot Analysis Of Chicken Inasal

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BACOLOD CHICKEN HOUSE
PRICE
STRENGTH WEAKNESS
• The food is affordable because the price starts at P54 to P185 per serving
• It is very affordable for student who are looking for budget friendly meal. • Some of the products that they offer is a bit pricey than other Inasals.

OPPORTUNITIES THREATS
• We can offer a rice burger with the influence of Chicken Inasal • The quality of the product suffers due to its price.

BACOLOD CHICKEN HOUSE
PLACE
STRENGTH WEAKNESS
• The place is huge and never gets crowded. They can accommodate their entire customer.

• The place is not that relaxing. A bit too yellow and it hurts the eyes
• The crew should also level up in their maintenance as the floor was sticky and the place smelled like unwashed rag.
• They are also far from the primary target market

OPPORTUNITIES THREATS
• We will make sure to always monitor the cleanliness of our store.

• They are near to our store. Bacolod Chicken Inasal is also located ay Beaterio St.

BACOLOD CHICKEN HOUSE
PROMOTION
STRENGTH WEAKNESS
• They use the word of mouth as their promotion because a lot of students likes to stay in Bacolod Chicken House to used it as their meeting place. • They don’t have promos for the customer.

OPPORTUNITIES THREATS
• We will give flyers and the first 50 to get that flyers will receive a free food.

• They are popular with their Chicken Inasal. It is a grilled chicken marinated with the sauce.

BULACAN SIZZLING HOUSE
PRODUCT
STRENGTH WEAKNESS

• They