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Swot Analysis Of Contigo Cups

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Contigo Cups Why did I choose this product? I use Contigo cups every day, their products are perfect for me because I am usually on the move and I care about reducing waste. I love water and the lids on my Contigo cure make it really easy to drink. What are its interesting features? • They make their products out of materials that are healthy for your body and the environment. • Most of their cups are leak-proof, which I like because I can put one in my purse. • Holds liquids at desired temperate for hours. • Straws make drinking water more tempting. How it is profitable? This product is profitable because there is a large market for their products. We are all really trying to keep our environment better so using disposable cups is becoming …show more content…

First I would make sure all of the products are healthy for the planet. Then second, I would continue to make the features even better so consumers want to purchase my products even if they do not care about the environment. Is profitability the only important thing for these products? Absolutely not. Assuring our products are high quality and easy to use are the most important. Do these products have other impacts that make it valuable? Yes, environmental. One of the largest goals Contigo has it to deter people from using disposable plastic and paper cups. We use them once then toss them out, usually not to be recycled, and that creates tons of waste that are filling up out

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