Mattel Inc is a worldwide manufacturing company specializing in the designing, manufacture and marketing of toys and other family products. The firm was started by Harold Matson alongside Elliot Handler in 1945 with its headquarters in California in the United States of America. It is one of the most ethical organizations in the world, an assertion evidenced by their vast commitment to ethical practices and initiatives which are significant to the company’s ongoing success. The company has an ethical compliance program with a commitment to “play fair” being a top priority for their ever-dedicated employees (Sethi, Veral, Shapiro & Emelianova, 2011). It holds a key belief that commitment to highest standards of business behaviour promotes goodwill and is directly connected to performance and profitability. Children products manufacturers have a special obligation to maintain the safety of their customers and society as well as to provide them with quality service and products. Corporate social responsibility (CSR) is key in succeeding in a competitive …show more content…
The company needs to initiate platforms for employee motivation based on performance to create a happy workforce and improve employee retention. This will steer the company to greater heights as employee motivation boosts production and profits. Focusing on gender equity among the workforce will be a right move for the company as equal opportunities will be presented to all individuals in the society (Sethi, Veral, Shapiro & Emelianova, 2011). On the changes to make regarding the global manufacturing principles, I would create panels to investigate and enforce the implementation of the global manufacturing principles in all business partners allied to the company instead of relying on the parent company to investigate such flaws, which is time-consuming and