The Big 3: The American Voter

136 Words1 Pages
The model that I found the most compelling in the Big 3 was the Michigan Model. I don’t think you will ever come across a voter who admits or believes that they do not base their voting decisions on politics on democracy. However, this model proves that when an American votes, their decision does not come from a strong understanding of politics or democracy. I found the results from The American Voter very interesting because it showed that during the 1960s, where politics was very exciting, a significant number of people remained ignorant and uneducated about politics. Taking this model into account, I would say that the process behind people’s vote choice is not sophisticated. The political attitudes of Americans do not have a cognitive