Child beauty pageants are contests, in which thousands of girls, sometimes even boys, under the age of 18 compete against each other on stage. The typical parade is often divided into different rounds, including for example a talent, interview, casual wear or sportswear round. Additionally, contestants wear eye-catching outfits, expensive custom fitted and designed outfits while presenting their professionally choreographed routines. Everything began in the United States in 1921, as a support to boost tourism. However, today in this lurcative business, there are nearly 25 000 pageants in each contest. In the UK, these contests have also seen a recent explosion in popularity, therefore more than twenty of them are held each year. Different