Introduction In the United States, genetically modified organism(GMO) are regulated pursuant to health, safety, and environmental legislation of conventional products that are produced. The United States approach to GMO focuses on the nature of the products rather than the process itself, therefore requiring all firms to provide documentation and other relevant information that substantiates and protects is GMO product from competitors. I In the United States, The Food Drug Administration regulates the safety for human and animal food products, drugs and biological products. Under the guidance of FDA, the administration has encouraged many firms to develop GMO food products under strict guidelines that does not pose a threat …show more content…
GMO crops are able to deal with environmental changes in comparison to normal plants combating insects and crop diseases. Similar to Innovative Genomics Initiative in 2014, its inventor(s) conducted experiments that support ABT premise that newer technology enables the firm to create a modified organism that allows plants to tolerate changes yield larger crops in a shorter period of time. Thus, Jennifer Doubn of the University of California, Berkeley attest to how the genome has positive implications for agriculture and “the process could lead to plants that can withstand what an increasingly overheated nature has in store. It could also result in a more nutritious yield, from less plant.” Secondly, the modified gene is able to tolerate heat and other natural changes that strengthen the plant's stamina to deal with insects and another pest that feed on plants. Implications to address natural pests, natural disasters and global warming issues have a direct impact on food shortage since fertile soils are replaced by drought or pesticide. Therefore, fining tuning a genetic makeup allows the plant to retain DNA and grow naturally at a faster rate while protecting its stamina from environmental pests and natural elements which in turns will meet the needs and demands of food shortages now and …show more content…
For instance, consumers looks at various product qualities such as the product’s appearance, taste, brand appeal, healthfulness and country of origin; these ascribed product qualities defines what consumers seek (Saitone & Sexton, 2010) despite inquiring if a product is GMO. None the less, China and other countries have invested billions in biotechnology to address hunger despite product qualities; the even world market prices would decline for GMO products when global competition no longer values GMO products since food safety (Nicole, 2012) is a marketing message communicated through labels that identifies the product with its ingredients. As a result, Western Europe and other countries have refrained from purchasing GMO products thus may provoke other countries to considering banning imports of GMO products (Anderson & Nielsen,