Changes that Thornton's has made to its Value Chain and Supply Chain between 2009 -2013 and their contributed to its financial position Despite economic challenges that have been facing customers, the business has been establishing positive momentum in the past five years. As a result of a well coordinated supply and value chain management, the business has been able to enhance sales, reduce operating cost and generally has increased its profit. For instance, in 2012, sales increased by 1.8 percent to £221.1 million from £217.1 million in the previous year (2013). The operating cost went down by £3.0 million from £4.3 in the previous year. In 2012, the business registered a profit of £5.6 billion without taxed. The business managers have …show more content…
Thornton’s plc have discovered that still there exist an opportunity to grow big and maximize their profit through internationalization. They have discovered that the potential to grow and to make great profits are during key seasons of the year like Christmas and Easter holidays. This has positively affected their profits over the past few years. Thornton’s are also able to raise their Value chain making sure that their products are available in almost every part of the world. The company has been able to meet more customers and hence making more profit. The significant change in buying habits of the customers which had seen some stores closed have been addressed. The company was keen to note that most of shopping was taking place in town centers, supermarkets, malls and online shopping (Thornton’s plc …show more content…
Nonfinancial measures in an organization have been used in many years, mostly to operational levels but always have not been part of formal performance system. For instance, in a manufacturing company, managers privately measure the quality of a production process. Sales managers also monitor and evaluate some of the financial measures like cost and sales revenue. Organizational managers measure strategic orientation performance in areas that offer competitive advantages and which enhance customer and shareholder value. This includes monitoring performance specifically in the areas which organization believes are important to enhance long-term success of a business. The long term success may be quality, customer satisfaction, innovation and