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Uber Bunding Memo

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BRIEFING MEMO To: Investment Firm From: Paris Firm Date: February 27, 2018 Subject: Assessment of Uber’s legal exposure for the conduct of its drivers. Uber Technologies is one of the most valued startups in recent years. Founded five years ago as UberCab, Uber changed how users requested car service in San Francisco. By letting users use an app to hail, track, pay, and tip a cab driver, Uber became one of the hottest start ups in the area. Now valued at over $60 billion dollars, Uber currently operates in 58 countries (Business Insider, 2016). What started off as a “black car” cab hailing service has quickly evolved into several other niche markets. Apart from on call black car service Uber also provides a low-cost option for riders—Uber …show more content…

To establish this, we must establish the principles of agency between the two parties. Principles of agency is simply an established agreement between two entities, where one entity is the agent and performs on the behalf of the other entity or principal. The entity acting as agent is accountable for assigning the principal entity responsibilities. These responsibilities include but aren’t limited to Reasonable Care—making the most accountable decision within the situation, Loyalty—making decisions which are best for the principal, and Obedience—following specific guidelines and instructions that were given by the principal. The principal entity’s duty to the agent includes realistic payment and expenses. The relationship between Uber Technologies, Inc. and its drivers, Uber is the principal and the driver acts as the …show more content…

Due to doctrine such as respondeat superior where the employer is responsible for employee actions, Uber must first and foremost take on their policies and procedures that lead to them relating to drivers in the Principal-Agent capacity. This may include finding another way for drivers to prover their credibility with direct background check completed by Uber Technologies, Inc. One solution may be to pair with insurance companies and underwriters to get most accurate background information with pulling the background itself. Uber can also begin to file lawsuit against drivers who violate in certain capacities before a case is sent them to respond. By showing themselves as being violated, the ridesharing company may be able to establish a reverse Principle- Agent Relationship where the driver is the principal and Uber is the agent. Just getting this ruling in one case will allow other lawyers to use this example as precedence in future cases. Going forward Uber is also getting hurt by battling other countries for ridesharing market share only to be shut down by states and countries all together. Uber can reduce this liability by lobbying to have states and countries implement regulatory laws and statuses that favor their position.

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In the article “Uber Sends Lobbyists to Help Reshape California Laws” by Alison Vekshin it states that “The San Francisco company's lobbyists are pushing lawmakers to exempt its drivers from obtaining commercial licenses before they can ferry passengers” (1). According to Vekshin “Uber has spent almost $1 million since 2013 on lobbyists in California” (1) in order to push for the legislation they want passed. As well Vekshin states that Uber is “backing legislation that would let the companies charge split fares for shared rides and a bill that would exempt its drivers from having to get commercial license plates” (2). This is a threat to interest groups that support taxicab and limousine companies because it is stealing business from those

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Uber needs to deliver these issues to maintain the trust of their clients and make long haul advertise progress. As per the outcomes, Uber's client-driven approach, accommodation for the customers and remarkable and adaptable plan of action have a fundamentally greater effect on usage of the open doors, than the low costs and low operational expenses. The examination additionally demonstrates that the expanding number of drivers, together with developing disappointment with customary taxi benefits particularly in new, exploitable markets are the greatest open doors for the American organization sooner rather than

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