Propaganda is the spreading of ideas, rumors, and other information to influence a person or an institution. One can see this concept in the book Animal Farm, a tale written in 1945 by author George Orwell. Orwell illustrates the use of propaganda in the Russian Revolution by utilizing animals as the main characters. In the novel Animal Farm by George Orwell, the animals use elements of propaganda such as scare tactics, scapegoating and disinformation to influence the other animals on the farm.
An element of propaganda the animals use to influence others is the scare tactic. The scare tactic is when one is trying to warn the audience that some disaster will overtake them if they do not do what is suggested. To illustrate this method, the author writes,“It is for your sake that we drink that milk and eat those apples. You know what would happen if we pigs failed in our duty? Jones would come back!” (Orwell pg.23). In this quote, the character Squealer is trying to use Jones as a tool to make the animals consume the milk and apples. He is well aware of the fact that the animals hate Jones and the thought of him returning is a horror to them. Hence, Squealer uses Farmer Jones name to manipulate the animals and makes them
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Using scare tactics helps the pigs influence the animals attitudes towards them, the usage of scapegoating assists the pigs turn Snowball into a traitor in the minds of others and the releasing of disinformation enables the pigs to become superior over the other creatures. In the world we live in today, one can see propaganda almost everywhere. It is always influencing everyone 's lives and plays a big role on one 's social and political views. Likewise, the use of propaganda helps the characters of Animal Farm influence attitudes, behaviors, and the beliefs of