ipl-logo

Essay On Cialis

940 Words4 Pages

Problem Identification: Cialis was trying to enter into the market which was already well established by its competitors. The revenues of Pfizer were sky touching and they already had a mechanism to sell Viagra at very bottom level. They invested lot of money for branding Viagra using celebrities in TV commercials. Pfizer also had huge sales teams going to doctors and convince them to prescribe Pfizer’s medication to the patients. ED market was driven by Viagra because it was highly recognized and patients were used the Viagra treatment. Viagra’s use among ED patients was huge. It was hard to forecast that if consumer will switch from Viagra to Cialis new developed drug. Introducing new drug into already well established market and position …show more content…

Instead of competing head to head with Viagra and lose money if they don’t generate enough revenues. If we look at the table A in the case study, we can see that there is a significant amount of percentage of people who are little or not satisfied with Viagra’s results. Also in table B we can see that there are 70% to 100% people who are current users of Viagra who really wants to try Cialis or alternate option to the Viagra. This is the huge customer base who wants to switch to something else from Viagra. Another major part of the market was Viagra dropouts who stopped using Viagra because of side effects or health issues. Cialis should definitely try to take advantage of this opportunity and make dropouts to try Cialis. This could give Cialis a large amount of customer base which was not dominated by Viagra. Since dropouts are not dominated by Viagra it would be much easier to turn them into loyal Cialis …show more content…

For example, Viagra’s short effective time, number of deaths due to heavy Viagra consumption, other side effects of Viagra etc. these points can help Cialis to pick up on market. Viagra is also looked as medication for old people who want have sex. The perceptions about Viagra was not too good. Cialis can also take advantage of such facts and portray Cialis as a completely new drug for young people as well. Cialis can also put lot of blame of ED on lifestyles instead of telling customers that they are lacking something. Cialis can come up with complete new image to break the stereotypes related to ED and Viagra. Cialis can also present the product as normal medicine for every male just like vitamin pills or protein powder they consume on daily basis. This will not create awkward situation between sex partners and males can avoid the whole mess of

Show More
Related
383 Words | 2 Pages

You will be able to enjoy all those opportunities that you previously failed to do so. It may also allow you to engage in new relationships and ensure that you enjoy life with the love of your life. Cenforce 200 sildenafil tablets will help you beat your ED and keep relationships alive. You can get more information on its web page and order from our website if this drug works best for

Read More
943 Words | 4 Pages

The Pill”. This song was popular in the early 70’s and was an anthem for women on the pill. The author uses evidence by backing up her research with facts and

Read More
1212 Words | 5 Pages

The team had little hope for the pill, but on May 9th, 1960, the Food and Drug Association approved the sale of the newly introduced oral contraceptive by doctors nationally. (“HPV, HIV, Birth Control”). By 1967, thirteen million women used

Read More
334 Words | 2 Pages

Sexuality and reproductive system Restricted blood flow can affect a man’s ability to get an erection. Both man and women who smoke may have difficulty achieving orgasm and are at higher risk of infertility. Women who smoke may experience menopause an earlier age than non-smoking women. Motivation theories Motivation is the process that starts

Read More
1105 Words | 5 Pages

How Birth Control Changed America The sexualization of women in the media is often overlooked in today’s world; as a result of frequency and the normalization it has received from the beginning. Although sexist ideology against women originates from an extremely young age, the perspective of women being sexually active for intentions that are not linked to reproduction is still viewed as being taboo. The twentieth century allowed women to have a yet another source of empowerment with the creation of a revolutionary oral contraceptive that would become a turning point in American medicine and life. This option created a decrease in the amount of teen pregnancies, thus allowing women to further their education which in turn, lowers the wage

Read More
987 Words | 4 Pages

The history of birth control goes back to the 1800’s and for the past fifty years it has changed and improved. Society today is completely different than it was in the 1800’s, when birth control started to become popular. According to the ebook Birth Control, the public health saw a dilemma, because there was the matter of scientific innovation and consumer protection. The economy was affected by oral contraceptives because it started

Read More
157 Words | 1 Pages

Best tips to learn how to write an analysis paper It is far viagra online canadian pharmacy to teach someone how to create a Medicine of Light than to create a dependency. Monroe Street #1300, Chicago, Illinois (IL), 60606, US Tel: +312

Read More
417 Words | 2 Pages

Controlling pregnancy in our world and the Brave New World There are multiple forms of trusted contraception in the world, but the most advanced method that allows women to eventually become pregnant if they choose is the pill. There was once a time when birth control in the pill form was appalling and socially frowned upon, however in today’s society there is an enormous mass of over 12 million women currently relying on the birth control pill (Smith 1). The birth control pill was invented in 1950 and before then people had more kids and were much more cautious about their sex lives as they knew if they were not responsible they would have more children than they desired or could care for. However, just since the pill was invented and passed

Read More
1787 Words | 8 Pages

Birth control has been a talked about topic for years. Many people have different views and thoughts of the sale of over the counter birth control pills. The sale of over the counter birth control pills has sparked controversies of whether or not the sale is safe for consumers. Several physicians, medical colleges, and consumers have different thought on the sale of birth control without a physician’s prescription. Which I will be arguing my views and opinions against selling birth control pills over the counter without a physician’s prescription.

Read More
958 Words | 4 Pages

This was a great way to show to people how effective, or ineffective this product will be. Near the end of the article Thoet states that this new form of contraception is still not as effective as the female form. I really enjoyed how she talked about both forms male and female. This is a great way to show the effectiveness that the male form may offer once this becomes available to customers. Overall, this was a very informational article, but this is something that I will not be subscribing to.

Read More
2126 Words | 9 Pages

The first recorded account of contraceptives was in 3000 BC when men formulated condoms out of fish bladders and linen sheaths (“A Brief History of Birth Control in the U.S.-Our Bodies Ourselves”). The fact that people have felt the need for contraceptives since 3000 BC is a good testament to the need for modern day ways to prevent pregnancy. According to the same article, in the 1500’s the first spermicide was developed and used, and in 1838 the first modernized rubber condom was invented. After centuries of using different forms of birth control, in 1960, the first oral contraceptive, which was called Enovid, went on the market and was approved by the Food and Drug Administration (FDA). Only eight years later, the inter-uterine device (IUD) was developed and went on the market as the products of Lippes Loop and Copper 7.

Read More
705 Words | 3 Pages

Despite the fact that the viability of birth control pills made it the best technique for anticipating pregnancy, it causes various unsafe reactions other than the symptoms that the medicinal group has persuaded in subsequently it must be expelled from general utilization. Body Paragraph 1- Pro argument #1 (At least two in-text references required) Topic sentence 1: Birth control pills ought to be banned in light of the fact that the anticonception medication pill and different contraceptives are making ladies wiped out, handicapping them, and actually executing them. (Jackson 2005)

Read More
1362 Words | 6 Pages

Even still, there were still people and physicians that believed pellagra was

Read More
190 Words | 1 Pages

Drug and sex are linked to each other, making them belong in the same world. In numerous research studies, it has shown that “drug-using sex workers might have been firstly introduced to drugs before going into sex work but equally might have started using drugs as a consequence of their involvement with sex work” (Morozini, 2011). It was estimated that about 60% of street prostitutes who abuse drugs prior to becoming sex workers, and too, turned and relied on sex work to pay for the continued usage of drugs (Alexander, 1998). Sex workers use drugs after going into this industry to help them cope with difficulties, which they might encounter during work. Usually, drugs are used by sex workers as a mean of escape from the situations of pain

Read More
1111 Words | 5 Pages

It gives you stronger and harder erections and thus, more enjoyable sex (-- removed HTML --) (-- removed HTML --)

Read More

More about Essay On Cialis

Related Topics

Open Document