Unlike chicken little’s belief that the sky is falling, scientists lecturing about the dangerous affects of global warming have scientific research to support their claims. However, others still hold the belief that Earth and humanity will continue to adapt and thrive rather than experience self-destruction. A third mindset based on Pascal’s wager encourages the implementation of conservation efforts simply because the possibility of global warming are too risky to ignore. With distinctly different mindsets, managers must carefully consider the impact their worldview makes on society as well as the business. Regardless of the reality concerning global warming, if customer’s and/or stakeholders support conservation efforts, than the company …show more content…
Paul Farrow, founder of Walden Paddlers, also implemented practices that promoted conservation efforts by discouraging the use of cardboard boxes, using and refusing bags for transportation, and collaborating efforts with other businesses. Each of these decisions established the company’s position among the environmentally conscious, but also enabled them to increase profits by saving money. Conservation extends past reusing materials though; it encompasses “material reduction and recycling, energy-saving, emissions reducing, and hazardous substance substitutes” (Bendell, 2017, p. 278). Walden Paddlers could reduce their environmental impact further by using compact fluorescent lightbulbs, electric powered vehicles for transportation, and encouraging manufacturers to use solar energy. Farrow himself recognized that “you can’t accept that this is the way it is, you have to insist on change,” (Wicks, Freeman, Werhane, Martin, 2010, p. 361). As a profitable company, Walden Paddlers can continue to influence both small and large businesses to focus on reducing waste and pollution through small actions and intentional …show more content…
Considering the mission statement claims that Walden Paddlers is dedicated “to help more people pursue the healthy outdoor pleasures of paddling,” the company should continue to manufacturer products aligning with the mission statement (Wicks, Freeman, Werhane, Martin, 2010, p. 355). Since the company is dedicated to expanding the market, Farrow and Vetter should consider expanding into other countries with growing markets. Other products could include paddles, kayak accessories, canoes, and merchandise associated with kayaking such as sunglasses and life jackets. Walden Paddles could even open a rental place in a popular tourist destination to give tourists the opportunity to use their kayaks before purchasing