In addition, Walt Disney was the first to start using new technology and was also successful in making the new technology work with his cartoons and films. According to Tracy Lauder “… Flowers and Trees (1932), which was the first full-color cartoon and the first animated film to win an Academy Award. Disney’s use of Techni-color saved this unproven commodity and garnered Disney an exclusive three-year contract with Technicolor, giving him an edge over his competitors” (262). It received an award and not just any award but an Academy Award for his film. The use of new Technology by Technicolor gave Walt Disney a new way of making his shows and films. It also saved the company that provided Techni-color from having to close down which the company