Introduction
In the assignment I will be proposing a business plan for acacia golf estate and spa in the business plan there will be charts on how many rounds we will be needing and what our expectations are for the three years, there will also be propositions on what changes will be have to be made to improve the estate and spa to get more people involved with our project.
Vision
The Acacia golf estate and spa will:
Be recognized by all golfers as the premier estate golf operation in the Gauteng area and will be used as the national example by the golf industry.
Deliver exceptional customer service by meeting and exceeding expectations at all levels.
Provide competitively priced golf to residents and visitors while remaining financially
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Mission
The mission of acacia golf estate and spa is to provide a high quality golfing experience for players and visitors at all ages and ability. Our mission is to get acacia golf estate to be known as one of the most exiting and best golf estates in the gauteng, we want to have the best customer service and best golfing experience that anyone has ever had we know that it is a big task to fill but I believe we can achieve this objective as a team.
Goals & Objectives
The goal is to create a comprehensive plan for future operations, maintaining the operations to the best we can and capital improvement with input from the staff, golfers, the golf academy, residents and the general public.
The objectives of the golf operations three year business plan are to:
Create a reasonable funding for operations and capital improvements by developing a financial pricing plan.
Recommend innovative technology to make the golfing experience more interesting for the golfing customer.
Implement new, creative marketing and advertising with the right media and message to increase participations and to remain competitive in the market