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Whole Foods Mission Statement

576 Words3 Pages

Company Background
Whole Foods Market is an American supermarket chain selling organic and natural foods. The company was founded in 1980 by John Mackey, Renee Lawson Hardy, Craig Weller, and Mark Skiles in Austin, Texas. Whole Foods Market went public in 1992 and was acquired by Amazon in 2017; it performs a vital role in the production and distribution of natural foods all across the United States of America. (Harbin et al., 2010). The primary company has a store which is approximately 28,500 square feet in area and specializes in the preservation, taste, and additive-free products. In addition, the company deals with natural foods generated from natural foods and ingredients. The organization's motto is based on three main factors: food, …show more content…

We are a mission-driven company that aims to set the standards of excellence for food retailers. We are committed to selling the highest quality natural and organic products, supporting our local communities, and fostering a sustainable environment."
The company's vision statement is: "Our vision for the future is to become America's Healthiest Grocery Store. Living our mission and values will create a shopping experience that customers will love and a workplace that our team members will be proud of."
Problems the Organization is Facing
Whole Foods Market, a subsidiary of Amazon, has faced several problems and challenges in recent years. Some central issues include intense competition from other grocery retailers, particularly those that have expanded into the organic and natural food space. Some of these competitors include Public Super Markets, Trader Joe's, and The Fresh Market, which now carry similar products and store layouts. Another competitive issue is the supply chain; the company needs help with the demand for certain products and the shortage it faces. An additional problem includes the high prices, which have led to criticism from customers and industry analysts, making it difficult for the company to maintain its "Whole Foods, Whole People, Whole Planet" values, particularly in light of its acquisition by

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