Strategies for Viral Messaging and Enhancing Diversity in
School
Thompson Rivers University**We aren't endorsed by this school
Course
CMNS 1291
Subject
Communications
Date
Dec 11, 2024
Pages
3
Uploaded by DukeFireBear40
Module 6 - Activity 5: Learn Why Some Messages Go ViralWorld Wildlife Fund (WWF) and the #LastSelfie Campaign: WWF used Snapchat for the #LastSelfie campaign to inform people about at-risk animals. They took advantage of the Snapchat feature that makes images vanish. They posted pictures of at-risk animals with words like, "Don't let this be my last selfie." This clever use of the selfie trend drew in young Snapchat users and spread broadly, getting their message out on social media.Module 9 - Activity 2: Explore Real RFPsI found a request for proposals (RFP) on BC Bid called "Water Slide Replacement—Saanich Commonwealth Pool." The RFP will accept submissions until November 14, 2024. This project strives to keep users safe and happy by installing a new water slide that follows the latest safety guidelines and design standards. Respondents to this RFP must include details such as:A clear project plan showing the timeline for the work.Details for the new water slide, like model types and materials used.When writing their proposals, respondents could address the following needs:Safety Compliance: Stressing the importance of following up-to-date safety rules and standards.Quality and Durability: Showcasing materials and technology for long-lasting use.User input: Focusing on design features that improve fun for all ages.Community Impact: Showing how the new slide will help the local community and its recreational options.Module 9 - Activity 5: Informal Proposals to Increase Diversity Outline: Overview of the Proposal•Introduction to the Program•Brief description of the program’s vision to foster diversity and inclusivity.•Importance of mentorship in helping underrepresented students navigate university life.
•Objectives•To provide support to students from diverse backgrounds throughmentorship.•To create a cultural exchange platform where students can share their experiences.Purpose of the Proposed Program•Addressing Diversity Challenges•Outline the challenges underrepresented students face, such as social isolation and academic pressures.•Reference statistics on diversity in higher education and the benefits of diverse environments (e.g., improved academic performance and mental well-being)•Engagement and Community Building•Explain how the program will foster community engagement and a sense of belonging among students.Program Structure•Mentorship Pairing System•Description of how mentors (senior students, faculty, or alumni) will be paired with mentees based on interests and backgrounds.•Outline the duration and frequency of meetings. e.g., monthly check-ins and events.•Cultural Exchange Activities•Detail activities that facilitate cultural sharing, such as potlucks, storytelling nights, and guest speaker events.•Include potential partnerships with cultural organizations on campus and in the community.Success Measurement•Evaluation Metrics•Pre- and post-program surveys to assess student satisfaction, sense of belonging, and cultural awareness.•Participation rates in events and feedback from mentors and mentees.•Reporting Outcomes•Outline how results will be reported back to the university and stakeholders.Budget and Funding Sources•Total Program Cost
•Estimated total budget breakdown. e.g., $20,000 for staffing, events, and materials.Staffing•Program Coordinator•Role and responsibilities, including recruitment and training of mentors and organizing events.•Volunteer Involvement•Opportunities for student volunteers to assist in program activities.Benefits of the Program•For Students•Improved academic success, personal development, and networking opportunities.•For the University•Enhanced campus reputation as an inclusive and diverse institution, attracting a more comprehensive range of applicants.•Community Impact•Strengthening relationships between the university and local cultural communities, fostering a spirit of collaboration.Conclusion•Final Thoughts•Reiterate the significance of investing in diversity initiatives.•Call to action for support and collaboration from the university.Module 10 - Activity 4: Assessing the Credibility of a Claim A claim like "essential oils can cure all diseases" often pops up on wellness blogs that may not be reliable. To check a claim like this, here's what you can do:1.Evaluate Sources: Look for studies or info from trusted health organizations. Make sure the source is recognized in the medical field.2.Check Author Credentials: See if the author has relevant medical training or experience.3.Examine Evidence: Confirm whether scientific research backs the claim and if there are proper citations to credible studies or experts.