Rosalía Mera Essays

  • Swot Analysis Of Kate Spade

    1732 Words  | 7 Pages

    II. A. Company Info Since the beginning in 1993, Kate Spade has been known for their use of colors and patterns, but it all started with a purse. Kate Brosnahan Spade designed a line of 6 purses completely different from the trends she saw on the runway. This was just the beginning for Kate Spade as they now sell everything from jewelry, to clothing, to home decor. In 2007 Spade sold the company to Liz Clairborne with Deborah Lloyd as the President. Since then, the company has continued to expand

  • Abercrombie's Theory Of Motivation

    965 Words  | 4 Pages

    Motivation is a strong internal force that drives one to get what they need. In 1943, an American psychologist named Abraham Maslow developed a theory of hierarchy involving needs that are driven by motivation. Our basic needs from most important to least are physiological needs, safety needs, social needs, and esteem needs. The lower needs cannot not be obtained without first fulfilling our higher needs (D. Jary and J. Jary 2006). The most essential need physiological need, is our drive for

  • Strengths And Weaknesses Of Wendy's

    1033 Words  | 5 Pages

    Question 1) Positive Negative Strengths 1) Wendy’s was the third largest fast-food chain burger restaurant in the world. 2) 9,000 restaurants in 33 countries worldwide. 3) Wendy’s offered unique products such as baked potatoes, spicy chickens sandwiches, frostys and healthy salads. 4) Wendy’s value menu was 10 items that could be bought for 99 cents each. 5) Wendy’s was established in 1969 by David Thomas in Ohio, In 1976 had 1 million share

  • Swot Analysis Of Ralph Lauren

    1564 Words  | 7 Pages

    Abstract— In introduction researcher define what is information system and information technologies. After that, researcher study about 5 company had chosen and proceed with literature review. Then, researcher define and state the type of IS and IT in business nowadays. Researcher also study about competitive advantages among 5 company that was chosen. In the middle of the research, researcher was analyse all the 5 company SWOT and PESTEL analysis and highlight a main points of SWOT and PESTEL in

  • Business Analysis: Strategic Analysis Of Zara

    2467 Words  | 10 Pages

    STRATEGIC ANALYSIS OF ZARA Name of Student: Student’s ID  INTRODUCTION Zara was found in 1975 by Amancio Ortega and Rosalia Mera. It is Spanish clothing and accessories retailer. Zara is the biggest and most internationalized of the six retailers that Inditex claims, that is, Zara, Massimo Dutti, Pull & Bear, Bershka, Stradivarius, and Oysho. Zara at present has 1,751 stores around the world. It has 66 outlets in U.K. They bring about a yearly income of over $10.1 B Billion dollars . Zara 's guardian

  • Zara Porter's Five Forces Analysis

    3253 Words  | 14 Pages

    This report aims to analyze the effect of external analysis and the various other forces of change that has an effect on the business environment of Zara. External environment is an important consideration while planning the strategy for future as well as for venturing into the international markets. Every company irrespective of the sector of operation faces a phase of stagnation in the domestic market at one point in time and there is a need to take stock of situation and reframe the strategy to

  • Zara Core Competencies

    3756 Words  | 16 Pages

    EXECUTIVE SUMMARY Zara can be identified as one of the largest international fast-fashion organizations which is owned by the fashion group Inditex. Their first store was opened in 1975 and from that point of time, they have had an unstoppable growth throughout the years as up to now. After 42 years of operations, today Zara has been able to expand themselves with 2169 stored over 82 countries all over the world. Rather than they were a high fashion brand in the country, Zara has focused themselves