As serious of smoking side effects getting popular, lots of people were concerned about their health. On the other hand, the promotion of the tobacco companies getting incredibly flexible to younger targets to hold the users longer period to use their tobaccos. In 1990’s Camel was sold to and also targeted to children, which is hiding the unethical problem behind familiar promotions through various medium. After seven years, the attractive appearance of cig box to children criticized by people, so it disappeared due to changed expectation of societies. However, cigarette companies did not stop to selling them to young people because one of the strategies of business to enhance their income was targeting children. The younger starts to smoke