A Personal Perspective Of Competition In The Sports Industry

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Sporting events have shaped the way modern entertainment is perceived and celebrated in households around the world, thus making department stores for sports essential in this rapid growing economic field. As an employee of Sports Authority the Marxism perspective of competition is present when small local businesses sell merchandise from the same manufacture as major corporations but for a more expensive price. For example the Shrewsbury Running Store sells a pair of Asics Gel Kayano 21 running sneakers for $215, while Sports Authority sells the Kayano’s for $150 and often with weekly sales they drop to $100. Local businesses struggle with supply and demand while major corporations with multi millionaires backing them can get endorsements and restock inventory at a mass rate thus making them more appealing to the normal consumer and ultimately putting the local businesses out of competition. That also makes major corporations apart of the macro perspective or the bigger picture, unlike small businesses major sporting good stores garner large crowds and ultimately gain income that …show more content…

My position at Sports Authority started as a seasonal hire where I wasn’t guaranteed a position when holiday season came to a conclusion, but my store manager laid down guidelines that would propel me into a permanent employee at the store. Such guidelines included excellent customer service, selling attachments to certain products and showing valuable critical thinking skills in awkward situations. As a seasonal hire competition is something that I had to embrace knowing that females already had an advantage at the cash register position, so being in the footwear department I saw the bigger picture in maintaining longevity in the company so I performed all of the guidelines

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