Analysis Of J. B. Hunt Transport Services, Inc.

1. What company do you work for?
I work for J. B. Hunt Transport Services, Inc.
2. What is your overall opinion of the book?
My overall opinion of the book is this book is fair book to read. There were positive and negative aspects of this book. For the negative aspect that I do not like about this book is how the author brought discuss about the historical event along with the strategy that he wanted to discuss. For instance, when he discussed about the bad strategy that was taken from the “national security strategy” (Good Strategy, Bad Strategy, 33). I understand how the author tried to give us more insight into the story; however, when he brought in too details story, I got lost as I was trying to follow the story that he was telling and

Rumelt explained that, “when each managed somewhat separately, the system can get stuck in a low-effectiveness state. The problem arises because of quality matching. That is, if you are in charge of one link of the chain, there is no point in investing resources in making your link better if other link managers are not” (Good Strategy, Bad Strategy, 117). According to Rumelt, it is important that the company focuses on every part of its operation in order to ensure that everyone is on the same track during the operation process. This relevant to a company likes J. B. Hunt. As a service based company, J. B. Hunt needs to make sure that it provides the best service to the customers in order to keep remaining competitive among its competitors. One way to make this happens is by checking on every level employee that are involved in the

B. Hunt is the focus strategy. In his book, Rumelt used the example of Crown Cork & Seal to prove his point why focus will benefit the company in choosing to focus on one of the market segment instead of trying to capture the whole market, which will be likely to create difficulty in term of resource division. According to Rumelt, “by concentrating on a carefully selected part of the market, Crown has not only specialized, it has increased its bargaining power with respect to its buyers” (Good Strategy, Bad Strategy, 149). This strategy is relevant J. B. Hunt is because J. B. Hunt is not the only company that provides the transportation logistics; there are many other companies that offer the same services. For this reason, for J. B. Hunt to remain competitive is to put more attention in one of the market segment on the top of what it already does. This will help J. B. Hunt secure its position in the market, if other parts are not doing well as