Andrea Tone's Argument Analysis

613 Words3 Pages

Andrea Tones essay on female consumers and contraceptives in the early 1930s until the 1940s is very interesting. The way she puts her argument together is by explaining the history of contraceptives and going back in forth between the span of around 10 years in order to highlight certain regulations, laws, and prominent events of a certain year. Her main point is evident from the beginning but with the help of mostly evidence and explanations, it is very informative and raises many inquiring thoughts and questions of what really went down pertaining to women and the birth control options they were given during that era. It was not easy for women to find healthy and safe reproductive controls, especially if you did not have access to clinics …show more content…

The advertisement says how using Lysol’s feminine hygiene product will free a women from her marital fear of getting pregnant when she doesn’t want to. The message in this advertisement is not only about birth control but also targeting women through pathos and mentioning words like “fear” and “unhappiness”. It is a tactic used to push profit into their company knowing that women really wanted to find reliable contraceptives. Like Andrea stated, they are capitalizing off the fact that women during this time period really did not want to have big families due to economic hardships. Her main argument of this essay is that it was not easy for woman to obtain effective birth control methods due to the fact that manufacturers persuaded them through false advertisement and facts. Effective contraceptives were considered a luxury but companies decided to sell “feminine hygiene” with the underlying promise of birth control, where the underlying part made it legal. Manufacturers even went as far as making female sellers wear nurse outfits in order to get women buying the contraceptives to trust them. The industry ultimately shaped and controlled the birth control developments in the U.S. Commercialization profited on the fact that birth control was in high demand and found an abundance of ways to get women to buy them, even though some of the ways were not