Unit 3 – Retail Operations Jack Wightman
Introduction
I will be writing about a local independent department store called EIAr Sports, bases in a small market town. EIAr Sports sell martial arts equipment and have had some issues and are about to make some huge changes. I have to investigate what these issues are and how they can be resolved. Functional Areas AC1.1 Sales is transferring property, goods and services for a sum of cash. Most businesses have sales targets as a part of their aims and objectives. This helps the business to grow and expand because they are making a really good profit. Sales also have the responsibility to organise sales.
Warehousing are in-charge
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If a customer contacts the business because of a damaged product, customer service will be the first to receive the contact and are the frontline of dealing with customers. Their goal is to keep customer satisfaction levels up and make sure customers are happy.
Marketing are in-charge of finding out what people want, hence why they do market research. They find out what people want so they can sell those types of products and keep sales up. As sales are such a huge part of a business, marketing are in-charge of getting the custom by satisfying customer needs.
Having your business online can drastically help the business by reaching out to many more people. Having a business online can greatly improve sales as more and more people order online and don’t want to make a trip out to the store. It also helps the company become more recognised at it can be seen by everyone on the internet. This will help the company progress and grow
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They monitor the company's costs, revenue and profit. Finance is a very important part to a business because it controls where and what money goes in the business. Without monitoring a business's finance then the business could over spend and become bankrupt.
8) Human resource make sure all the employees have a safe working environment with all the correct equipment and training supplied by the business. EIAr need to make sure that their employees are safe because they handle weapons which if a mistake was made then they could greatly injure themselves or someone else. Employees must be supplied with the correct equipment and safety precautions so it minimises the risk of something happening.
9) ICT and System operations are in-charge of making sure all the tills and IT systems are working. For EIAr their ICT and System operations need to make sure all their tills, CCTV cameras and computers are working so that the business can stay operating without needing to temporarily close due to a system not