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Case Study Costco

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Costco sell low prices products at a very high volume. The products are bulk packaged and they sell it businesses and large families. Costco does not have varieties or different brands when the product is the same except when it has a house brand to sell it. These results of sales in a high volume from just one seller allow them to reduce the price, and reduce the costs of marketing. If the directors of Costco think that a product wholesale price is too high, they will refuse to supply the item. Costco saves money reducing the costs of the lights during the sunny days, that’s why the Costco places have many skylights. They have light measurers that evaluate the quantity of light that is enter in the skylights and it turn off or reduce the interior

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