ipl-logo

Commercialization And Desensitize The Exclusivity In The Music Industry

751 Words4 Pages

Since its inception, the music industry has done a fine job in commercially distributing music to the masses. The industry was founded on the grounds of procuring creative individuals - originating from a meritocratic nature - to develop and solidify a structured plan by effectively distributing and commercializing the creator’s vision- expressed through the language of music. In some cases commercialization enhanced the opportunity for other creators to find a foothold within the marketplace, providing an outlet for new creative innovation, and thus creating further revenue streams for the music industry.

Such creative innovation can be seen through the insertion of new authentic genres that have inspired the rise and continuation of new …show more content…

Currently, mass marketing has taken out the true emphasis on the purpose of music by integrating a minimal artistic flare/quality, putting more prominence on the superficial image to sell music, and directly associating music with other products or innovations in the marketplace. In addition, coupling commercialization with exploitation, the music business keeps remanding a continuous unjust and unappreciative perception towards music; it is no wonder that our industry is fighting ruthlessly to keep itself …show more content…

The advertising industry has yet to take affective action against these websites even though these pirated sites generate $226 million a year in ad revenue- money that should clearly be going to the right holder, the creator. Major brands such as AT&T, Amazon, Go Pro, to name a few, also continue to advertise on pirate sites and are driven to do so by the forgoing demand towards music. What these studies reveal is the significance and power of music, as well as the manipulated usage within

Show More
Related
764 Words | 4 Pages

The entertainment industry encompasses the composition, production, and marketing of music. The music industry has emerged as a dominant business and has maintained popularity by means of adapting alongside social movements, and representing different major classes of society. Music has been used by entertainers as a method of expression, and therefore often sheds light on prominent issues by illustrating relatable stories, or reactions to common problems. For example, The Drums, a modern Indie musical group, has composed the lyrics to the hit song “Money” to include imagery and repetition that work to expose the everyday struggle that impoverished Americans undergo.

Read More
551 Words | 3 Pages

Nowadays, record labels and artists cannot persuade listeners to ‘buy’ their music. It is believed that the aspect of music has changed due to the popularity of music streaming. Allen (2013) agreed by stating that music streaming has changed the view of people in the industry of music. For example, popular music streaming services such as Spotify and Pandora and a number of new music streaming applications provide the easiest way for listeners to enjoy music freely without having to do illegal downloading or buying a CD. Likewise, Listeners have the ability to choose the music they want to listen.

Read More
308 Words | 2 Pages

Arguments, favors and oppositions Since Napster emerged, music sales in the U.S. have dropped 47 percent(RIAA,n.d.). However, Napster or any other music piracy is not to blame. In fact, music industry in 1980s and 90s was over-inflated(Swanson,2013). Artists receive a percentage of the music sales, and it is mostly between 12 and 14%(if you are a superstar, it can be 20%), after the deductions the retailer, the record company and the songwriter.

Read More
788 Words | 4 Pages

McIntyre, H. (2020). The Species of the Future. The Rise of Subscription Services in the Music Industry? Music Business Journal, 14(2), 45-58. Robinson, T., et al.

Read More
570 Words | 3 Pages

Music has been a new way to define communication, and has been reformed through eras of certain musicality. Music has sifted through time continually changing from medieval music, to renaissance, to a current era of multiple genres of music. Influential moments has been captured through music, and it quickly revolutionized music as a source to capture events, big or small, as a platform to inform society. This era of multiple genres spans the beginning of the 1990’s where hip hop surfaced and is still continuing to redefine the movement of music through many hip hop artists. This creates different purposes for music and how it affects society through the storytelling of music.

Read More
1229 Words | 5 Pages

Before this point, music was only available on gramophones or radio which could have been restrictive as these mediums weren’t always present and could be expensive to have in one’s home. In just 70 years, the music industry was completely altered by these

Read More
828 Words | 4 Pages

In today’s society much of the music that we consume and listen to goes through a complex process that involves recording, production, and distribution. A vast majority of the music that we listen to is also a direct result of what we are exposed to through the radio and media, and for the most part the artists that take up space within our music apps are people that we never met, or know personally for that matter. However, music has not always been like this. In fact, recording, producing and distributing music is a fairly recent event in time. In the past, music or better yet folk music, was an art that was created and sung/produced by individuals within a community.

Read More
614 Words | 3 Pages

Advertisements help pay an artist’s bills which allows them to make more music. Commercials can also help pay for the costs for tours and artists can make an innumerable amount of money. Promotions can bring a more varied audience to a musician and can help bands gain popularity. By having more people listening to an artist’s music, a musician can be given a sense of reassurance to write more songs. Recently people are debating about whether advertisers should be allowed to use a musicians’ music.

Read More
1744 Words | 7 Pages

Throughout history, music and society have always been conjointly related. Music has always had the principal potential to leave a massive impact on its audience. The role and power that musicians play in society is distinguishingly impressive. Through the concoction of strong lyrics, an amiable melody, and moving message, artists can use music to shape the world and mindsets of audiences everywhere. Many artists are aware of the grand impact they can make on the public and use their role in society to make a difference.

Read More
434 Words | 2 Pages

Symbolism is an object’s physical and emotional representation. In the novel "Inside out and back again" Ha's papaya tree symbolizes hope and strength but physically it's just a tree that bares papaya. In this novel, ha expresses how much she fancies the "orange-yellow delights" and how a simple seed she flicked into the back garden turned into a tree that is twice as tall as her. Every morning she would wake up first to watch the tree so she can witness its ripening first", She even learns to nurse her papaya tree right so that when they are ripe she can offer her mother the first fruit the tree produces.

Read More
438 Words | 2 Pages

The music industry offers a broad diversity of music. The diverse variety of music types or genres is very beneficial and necessary as it provides people with a large amount of music choices to choose from. People often connect to a specific genre or music artists. People do not always have the same preferences in music although there could be similarities such as listening to similar artists. People are frequently carped by others simply due to their preference in music taste.

Read More
1010 Words | 5 Pages

The advent of streaming music is just the latest chapter of innovation and change in the music industry. In this part this paper will try to give a short and concise overview of some of the most considerable changes and innovations in the music industry. Traditionally before the invention of mediums for recorded music there were two main ways of earning money with music: giving a concert or selling sheet music. The sellers of sheet music easily dominated the music industry.

Read More
2169 Words | 9 Pages

Some advertisers aim to give minimal amount of information about the product in their ads and concentrate more on the other attracting factors and tools of persuasion, and the main reason behind this is to leave consumers with a pleasant feeling towards the product (J. Alpert & M. Alpert, 1990). David Allan (2006) extended the limited research on how the addition of popular music in advertisements has significant effects on the attention and the memory of the possible buyers (p. 434). Popular music and top music hits are mostly known all around the world, which makes it more favourable and catchy. Advertisers use popular music and songs in various ways, in order to engage and completely persuade consumers with their product or service. However, the process of choosing the appropriate soundtrack or background music to the advertisement is greatly important and greatly crucial, since it can generally determine the level of involvement of consumers.

Read More
1452 Words | 6 Pages

Although it has produced a new form of piracy, the advantages of music streaming far exceed the disadvantages. Indisputably, music streaming is the future of the music industry. The projected value of the music streaming industry in 2020 is 16.5 billion USD (P. Schoenfeld Asset Management LP (PSAM), 2015) is and that suggests how the music streaming business will only get bigger from here. The music industry has to adapt and adjust to the development of music streaming in order to maximise its potential and yield the most benefits. As Leon C. Megginson so aptly put, “It is not the strongest or the most intelligent who will survive but those who can best manage change.”, without the ability to adapt, anyone would be left

Read More
719 Words | 3 Pages

Second it misleads its listeners. Lastly, it shows indecent values. Through these claims we see why music students are becoming negative

Read More

More about Commercialization And Desensitize The Exclusivity In The Music Industry

Related Topics

Open Document