Costco Grocery Store Analysis

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The grocery store I chose was Costco Wholesale. The main objective of Costco is for regular consumers to be able to purchase food items in bulk. Costco’s set-up is very similar to a warehouse, with open aisles and the whole store in general taking up a lot of square feet. On an average day in Costco, you can see many different types and groups of people shopping in Costco. All ages, nationalities, and social classes can find something at Costco. Two influences Costco reflects onto consumers are the different deals that are put up on a day-to-day basis and samples that are being given out throughout the store. The range of deals being given out is quite broad depending on the time of day, week, and/or year. For example, during the Superbowl,

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