Case Study Case: Scotland Oil

Beugre Alan

MGMT 110

20/11/2015

Study case: Scotland Oil By referring to the cultural dimension of Geert Hofstede, there are two cultural problems in the Scotland case. The first is individualism aspect. Individualism aspect explores the “degree to which people in a society are integrated into groups.” Individualistic societies have loose ties that often only relate an individual to his/her immediate family. They emphasize the “I” versus the “we.” Its counterpart, collectivism, describes a society in which tightly-integrated relationships tie extended families and others into in-groups. These in-groups are laced with undoubted loyalty and support each other when a conflict arises with another in-group. In the case of Scotland Oil, there

The Uncertainty Avoidance Index is defined as “a society 's tolerance for ambiguity,” in which people embrace or avert an event of something unexpected, unknown, or away from the status quo. Societies that score a high degree in this index opt for stiff codes of behavior, guidelines, laws, and generally rely on absolute Truth, or the belief that one lone Truth dictates everything and people know what it is. A lower degree in this index shows more acceptances of differing thoughts/ideas. Society tends to impose fewer regulations, ambiguity is more accustomed to, and the environment is more free-flowing. At 35 the UK has a low score on Uncertainty Avoidance which means that in work terms this results in planning that is not detail oriented – the end goal will be clear (due to high MAS) but the detail of how we get there will be light and the actual process fluid and flexible to emerging and changing environment. Planning horizons will also be shorter. Most importantly the combination of a highly Individualist and curious nation is a high level of creativity and strong need for innovation. What is different is attractive! This emerges throughout the society in both its humor, heavy consumerism for new and innovative products and the fast highly creative industries it thrives in – advertising, marketing, financial engineering. On the other hand, If there is a dimension that defines Spain very clearly, it is Uncertainty Avoidance, as is reflected in a high score of 86. Spain is considered the second noisiest country in the world. People like to have rules for everything, changes cause stress, but, at the same time, they are obliged to avoid rules and laws that, in fact, make life more complex. Confrontation is avoided as it causes great stress and scales up to the personal level very quickly. There is great concern for changing, ambiguous and undefined