Daktronics Essay

228 Words1 Pages
Daktronics mission is “to be the world leader at informing and entertaining people through dynamic audio-visual communication systems”. Therefore, Daktronics always allocate a portion of its revenue to innovate continuously and deliver industry leading value to their customers by leveraging its strengths in product innovations, manufacturing and service. 1.2. Objectives The main objective of Daktronics was become a $1 billion company. In order to achieve their objective, Daktronics has developed its products to meet four main industry objectives by decrease billboard downtime, enhance billboard image quality, maximize customer ROI through lower operating costs and purchase price, ensure the safety of its products. Daktronics designed a more

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