E-commerce are driven by women
Exclusive Categories for Women Buyers
It is a fact that most of the online stores are driven by women. Women and men both have the different spending habits. Epic Deal Shop are targeting this best online customer in a very good manner.
Women are contributing around 85 % in all the online consumer purchases. They are also ahead in purchasing the items for the categories for male-dominated items. The items like wallet, handbags and various different items are purchase by women for their male partners. The shopping on the internet has evolved from the techie toys of 1990s to the consumer based search on the mid-2000s which are now currently spread to the multichannel powerhouses and the mobile apps. The women are flexing their
…show more content…
But now this figure has rose to around 58 percent which is alone only for women buyers. In dollar it is accounting of 6 dollars out of 10 dollars.
Women are ruling into the accessories which again comes to 71 percent out of there 100 percent. On epic deal shop also you will find more accessories and special categories for the women accessories. There are only very few areas where men are spending which is like computers, sport gears etc. But in this category also women are not lagging behind from their male counterparts. It is also a fact that men are buying less items but having the bigger billing amounts but women are buying lesser amount things but they are buying very frequently.
From this you can make it out that how massive the opportunity exists for the women buyers. Epic deal shop has make the technology and the products portfolio in such a way that it is much more appealing to the needs of the women. Epic deal shop has done a well research in this area and have design their categories in such a way that it would be a women