Evergreen Pet Cemetery Analysis

Text A, “Evergreen Pet Cemetery” is an advertisement that promotes the Evergreen Pet Cemetery. It was written in 2008 and discusses how the cemetery offers services for memorials. The text tries to persuade possible customers to use their services. Text B, “A Perfect Pet Comes Frozen to the Core”, is a newspaper article from The Sunday Times. It was written on the 6th of October in 1985. The text discusses the act of freeze-drying dead pets and interviews someone who performed this act. While both texts deal with the aftermath of dead pets, both discuss a completely different topic.
The purpose of text A is to persuade the reader to use their services. You can see this from the use of language and the tone from the text. The language used is

Text A uses a first person plural perspective, which brings the reader a sense of understanding. This relates to the main purpose of the text, persuading. Words like ‘please’ are used to make the reader feel respected. Keeping in mind that this is an advertisement, this fits the genre perfectly. Text B remains factual. This can be highlighted by the use of numbers, like ‘$50,000’ and ’25 years’. The text also views the situation from different perspectives. They interviewed Karen Nastasuk, someone who completed the freeze-drying procedure from her pet, but the text also discusses how taxidermists feel that the new technology interferes with their art. This contributes to the overall informative tone and the theme of the

“Our Pet Cemetery” and “At Evergreen Pet Cemetery”, do not mean the cemetery itself, but the people who work there. This relates to the first person (plural) narrator, as this can make it seems as if the cemetery itself cares about the animals. In text B parallelism can be found. “The procedure is expensive and slow. It takes up to nine months”, is a good example of this. The effect of this stylistic device is that it creates the setting and tone for the text. This can make it seem as if the text is objective and educational. A form of sarcasm can be found as well. The text says “Freeze-drying is simpler and less gory than traditional taxidermy.” This sentence may seem innocent, but the whole process of gutting an animal, dipping it in insect repellent and applying preservatives doesn’t sound less gory or simpler compared to traditional taxidermy at all. This shows the opinion of the writer of the text, which makes the text slightly