Executive Summary At Royal Sweets Casino, our goal is to maximize your playing experience by providing a welcoming environment. We want to ensure the highest quality customer service no matter how you prefer to spend your time at our in house location or online stores. Our business plan focuses on an online presence as well as develop a brick and mortar location. A successful business plan starts with successful planning.
Business Model Royal Sweets Casinos is an idea that follows in the successful business of online gambling. Many people today like to escape from their daily lives and enjoy playing games online. I envision my online gambling site as one that will provide an escape for clients as well as move into a brick and mortar
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They would include professional gamblers that depend on the casino winnings as their main source of income. To have a successful casino, you must have professional gamblers among your patrons. By targeting professional gamblers that can show their winnings, you also get advertising.
The second target group of transient customers are also great targets because they often times are new to gambling. They visit out of curiosity and some become regulars while others find that gambling is not for them. By turning curious new gamblers into regulars, you are now expanding your market. Attracting new customers would not be very difficult because people enjoy escaping their everyday lives for much needed relaxation and fun.
Ensuring that both target markets are enticed will lead to a successful endeavor. It is possible to use different tools to attract customers of each group, each tool should be used to turn none gamblers into long term clients and professional gamblers into loyal customers. It is important for casino operators to know that everyone at least once in their lifetime wants to experience the charm and passion of gambling in a casino. The casino should be the right place to provide them with the
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This capital can be used for an office space, permits, licenses, inventory, product development and marketing. Startup capital is also referred to as “seed money.” The startup capital can cover many different expenses associated with a new business. Startup capital can come from many sources. Most people utilize bank loans to star their business. Business owners also can obtain loans from investors. Investors often put up amounts of money for ownership in the business. Venture capitalist also provide funding to startup companies as well. With bank loans, the business is expected to make monthly payments to pay back the amount borrowed. The payments often include interest and fees. In the case of an investor, the owner of the company negotiates to provide a certain stake in the business in exchange for the money invested. Working capital is the capital of a business that is used in its day to day operations. It is calculated as the current assets minus the current liabilities. Working capital is a measure of both the company’s efficiency and its short term financial health. If a company’s assets do not exceed its current liabilities, then it may run into trouble paying back creditors in the short term. Positive working capital is required to ensure that a company can continue its operations and has sufficient funds to satisfy both short-term debt and upcoming operational