How Has Tesla Motors Have Helped To Be Over Others In The Automotive Industry?

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There are several strengths within Tesla Motors that have helped them to be over others in the automotive industry. First, outsourcing of secondary components helps to keep low cost and focus primarily on technological advancement (Welch, 2009). This moves to strong R&D department, creating high productivity battery systems and electric powertrain (Tesla Motors, 2010) and overwhelming other competitors in this market. This made Model S the winner of 2013 Motors Trend’s Car of the Year award (MacKenzie, 2013). Secondly, Lean management system in which all employers work together in relatively small and cheaply decorated offices (Welch, 2009). This allows to simplify the decision making process, skipping writing proposal and its submission and

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