Procedural History • The State of Minnesota convicted Kelbel in violation of first-degree murder, past pattern of child abuse, and second-degree murder. • The Supreme Court of Minnesota sentenced Kelbel to life in prison. • Kelbel first appealed that the jury must find beyond a reasonable doubt that he committed the violations. • Secondly, Kelbel appealed that the evidence presented was insufficient.
In this case Kyllo v. United States, the Supreme Court ruled against the vitric of the lower courts on a 5 to 4 vote. The questions that need to be answered in this case, in my opinion serve a bigger purpose then the case at hand. The case itself is about a man named Danny Kyllo who was growing marijuana plants inside his home illegally. An officer of the U.S Interior Department got a tip that this man was illegally growing plants inside his home and went to investigate this. Obviously a tip from an unknown is not enough information to get a warrant to search the man’s property.
Starbucks Red Cup Controversy The famous Starbucks holiday cup is always decorated for the holiday season with little designs that go along with Christmas. This year a Starbuck’s controversy surfaced because this year Starbucks put up plain red cups and many people are going against this. This is because many people feel as if they are being discriminated from being religious or Christian. Starbucks usually puts festive snowflakes or of people sledding down hills to show the holiday season, but not this year.
Since the beginning of Kool-Aid, they have always adjusted their advertisements to fit to the times koolest trends. The Kool-Aid mascot was also a big reason for their popularity and growth over time. Kool-Aid is the best soft drink company at finding ways to compete with Coca-Cola and Pepsi. Growing up, it was always a treat to get a glass of Kool-Aid. Not just because of it’s flavor, but because I was able to have more Kool-Aid to drink than soda.
Nowadays, the number of coffee drinkers are increasing. As the demand for coffee grows, the number of coffee chains is also increasing. Of that, the representative coffee chains in North America are Starbucks and Tim Hortons. Starbucks has the highest brand awareness amongst the world coffee chains. It started in Seattle, the United State in 1971.
Starbucks and Tim Hortons Nowadays, the number of coffee drinkers are increasing. As the demand for coffee grows, the number of coffee chains is also increasing. Of that, the representative coffee chains in North America are Starbucks and Tim Hortons. Starbucks has the highest brand awareness amongst the world coffee chains. It started in Seattle, the United State in 1971.
Only nine months after they hit the shelves, Keurig Kold was discontinued by Keurig, the machine did terribly and a few reasons were highlighted in this article by Business Insider http://www.businessinsider.com/why-keurig-kold-failed-2016-6. In the soda marketplace there are many opportunities for Keurig to expand their horizons and grow beyond just coffee. Although, considering the product only lasted around a year, it was evident that the challenges outweighed the opportunities. One of their biggest hurdles was their competitor, SodaStream, the maker of a home carbonation product, similar to Keurig Kold. However, unlike Keurig Kold, SodaStream’s cheapest model runs around $90 compared to Kold’s $370 price tag.
Political • Growing demand and supply shortage has increased world coffee prices. • Favorable advantage to accessing raw material through supplier relationships. • Fair-trade practices include its Coffee and Farmers Equity (C.A.F.E.) program among other fair trade policies and agreements. • Starbucks adheres to local, national and international government laws and policies and tightly control labour practices, avoiding scrutiny and negative imagery from being a large corporation. Economic • High industry sensitivity to the macroeconomic factors affecting disposable income, a main industry driver.
Global brand recognition and equity: Starbucks is the most recognized brand in the coffeehouse segment and ranks 64th of the Interbrand / Business Week list of the top 100 global brands. It effectively leverages its rich brand equity by merchandising its products and licensing its brand. Its immense brand value also allowed for successful tie-ups with leading retail chains for its branded foods and beverages. The brand is so widely-recognizable that the company dropped the words "Starbucks Coffee" from the logo without fear of losing
Name - Mayank Saxena Case write up: Louis Vuitton Executive Summary Louis Vuitton’s (LV) major source of revenue was Fashion and leather goods which was 35% as compared to other products and 20% of this revenue came from Japan, undoubtedly a strong hold in the Japanese markets, with that being said, there are a lot many opportunities for LV to exploit in terms of new and emerging markets like China and India, which have a lot of untapped potential. They can expand their market segment by targeting the middle class and upper middle class bracket, and diversify their target audience i.e. women by introducing clothing for men and children. The key to deal with the current situation of LV would be to reduce dependency on Japanese markets and
Introduction Dunkin’ Donuts is world’s dominant baked goods and coffee chain (DunkinDonuts.com, 2014). It was first founded in 1946 by Bill Rosenberg with the name Industrial Luncheon Services that focus on providing quick meals and snacks to staffs in Boston. As the operations of Industrial Luncheon Services got successful, Rosenberg continued to found the doughnut coffee shop called Open Kettle in Quincy, Massachusetts. After two years of operation, the name Open Kettle was changed to Dunkin’ Donuts (Entrepreneur, 2014). Since then, Dunkin’ Donuts has spread rapidly over the United States and is now operating in more than 32 countries across Asia, Europe, the Middle East, South America, Latin America and Oceania (Dunkindonuts.co.uk, 2014).
PESTLE Analysis Political : Political factors internationally have effect on Starbucks businesses and their profits . Taxes to business environment is affected by politics, but the main political factor is about sourcing the raw materials and so it has gathered a lot of attention from politicians from the source countries. For the reason company wants to obey the social and environmental standards also there is a deep link between political and economic stability. More the politically stable the nation is the more economic environment. They also have tax policies and regulatory pressure on them.
It is no exaggeration to say that Starbucks has brought American coffee’s ubiquity and defined the American coffee value. In this case, I will analyse Starbucks’ globalization and how it adapt to other areas as a model of American coffee
Dunkin Donuts is facing more challenges in the business due to change in the taste and preference of the customers. There are more shifts in the consumer taste and preference towards health-conscious food that is affecting the entire existing business. Next, there is a decrease in the number of customers visiting the store exclusively for donut as there are more companies in the market to provide coffee and other beverages and other foods and donuts that are pulling the crowd. The next major issue is that Dunkin Donuts is generating more revenue from various beverages and shakes sell when compared to donuts indicating about declining
The price strategy which KFC is currently adopting is geographical pricing. It is because the menu prices is set differently in each country. For example, KFC Malaysia snack plate is priced at RM 5.95 while snack plate in Singapore is priced at SGD 6.40. Generally, they use market penetration pricing for new products. KFC sets their price slightly lower as compared to their competitors in order to entice customers away from their competitors.
