Material Girl Video Analysis

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In chapter 6, Callero illustrates the power of mass media and how women are dehumanized on social media. He mentions that most media present sexist stereotypes of women, and consequently, “it can mean the trivialization of sex and relationships, a warping of body image and self-esteem.” (2013, p.145)

The early music video Material Girl, which was first released on 1984, is typical of Madonna’s works. In the video tape, Madonna dressed up as an upper-class, modern, Marilyn Monroe style character who worship material comforts and hedonism. She danced around a bunch of man, giggled and flirted and thrown hundreds of bills into the air. The Lyric line also says that “Cause the boy with the cold hard cash is always Mister Right”, and” If they