Analyzing Modes of Persuasion Handout Kennedy's June 11, 1963 Civil Rights Speech
Directions: For each category, find two examples of the following items:
Category 1: Logos: Appeal to logic
1. Referring to historical events
The events in Birmingham and elsewhere have so increased the cries for equality that no city or State or legislative body can prudently choose to ignore them.
attend any public institution they select without having to be backed up by troops.
Birmingham was one of the most segregated cities in the United States and African Americans were tired of the bad treatment that they were receiving so they started to peacefully protest and that event paved the way towards civil rights. Another historical event that happened was
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Today, there are Negroes unemployed, two or three times as many compared to whites, inadequate education, moving into the large cities, unable to find work, young people particularly out of work without hope,
This appeals to the readers pride because people in America want to believe that they live in the greatest country in the world that everyone is treated equally but this section of JFK’s speech is like a wake up call to the American people that this country needs to change their ways
7. Appealing to his audience's fears
My fellow Americans, this is a problem which faces us all -- in every city of the North as well as the South. Today, there are Negroes unemployed, two or three times as many compared to whites, inadequate education, moving into the large cities, unable to find work, young people particularly out of work without hope,
This appeals to the readers fears because no one wants America to be in a state of emergency in a situation everyone is trying to kill each other
Category 3: Ethos: Appeal due to the source's trustworthiness, credibility or authority
8. Demonstrating his understanding of his