President Kennedy Ethos Pathos Logos

354 Words2 Pages
President Kennedy has always been a good speaker and knows his ways with words. With the problem of the raise of steel prices, from 1962, he carefully chooses his words to appeal to the people's minds and opinions. He uses rhetoric techniques like ethos and pathos, but also uses tone, diction, and logos to help appeal to ethos. President Kennedy starts off by appealing to ethos using tones and examples of the daily lives of everyone. As well he includes himself as one who is affected by using ¨..as I do.¨ In his speech he states how ¨..it would increase the cost of homes, autos, appliances, and most other items for every American family.¨ By stating this he is appealing to everyone and saying that ¨I am one of you¨ we are the same. This makes