Propaganda In Animal Farm

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Propaganda is the spreading of ideas, rumors and other information to injure or help a person or an institution. One can see this concept in the book Animal Farm, a tale written in 1945 by author George Orwell. Orwell illustrates the use of propaganda in the Russian Revolution by utilizing animals as the main characters. In the novel Animal Farm by George Orwell, the animals use elements of propaganda like scare tactics, scapegoating and disinformation to influence the other animals on the farm.

An element of propaganda the animals used to influence others is the scare tactics technique. The scare tactic technique is when one is trying to warn the audience that some disaster will overtake them if they do not do what is suggested. To illustrate this method, the author writes “It is for your sake that we drink that milk and eat those apples. You know what would happen if we pigs failed in our duty? Jones would come back!” (Orwell 23). In this quote, the character Squealer is trying to use Jones as a tool to make the animals consume the milk and apples. He is well aware of the fact that the animals hate Jones and the thought of him returning is a horror to them. So, squealer uses his name to manipulate the animals and makes them do what he wants. Another example of the application of Scare Tactics is the use of the dogs by Napoleon. For example, on page 36 it states “... though not yet fully grown, they were huge dogs, and as fierce-looking as wolves.” (Orwell 36). This