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Introduction To Qualitative Research Methodology

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4. Methodology:
4.1. Qualitative Research methodology:
We will be using the Qualitative research methodology for collecting and analysing the data for this project report. Qualitative research can be defined as a broad base methodological approach, one that can encompass many research methods. Qualitative methods help examine not just “what”,” where”,” when”, or even "who" but also the “why” and “how” of decision making. In a typical statistician’s conventional views, qualitative methods help produce information only on the specific cases studied and any more general conclusions are considered as propositions (or informed assertions). Empirical backing for such research hypotheses can then be sought by using Quantitative methods. A qualitative …show more content…

It is primarily an exploratory research and is used to understand the innate often unexpressed reasons, opinions, and motivations of people (test subjects). It provides insights into the problem or helps to develop ideas or hypotheses for potential quantitative research (Harwick, 2016). It can also aide in identifying trends in people’s opinions give deeper insights to the problem (Harwick, 2016). Structured and unstructured are the two types of Qualitative methods for collecting data. Focus groups, individual interviews etc. can also be used. Typically, the sample size is small and respondents are chosen to satisfy a target or a quota (Taylor, …show more content…

From this we found out that the distributor lauded the ERP system as to how it has made his business more profitable by increasing operational efficiency. But we can also see that this system has not been present in the rural distributor didn’t avail these facilities and was at a disadvantage.
We highlight the specific part of the interviewee’s (distributor’s) responses, see how it can be refined w/o altering the meaning and grouped under one heading which can help us define whether the particular topic mentioned by the interviewee comes out as a factor critical for success or a barrier to the business in the rural areas. Sometimes, the presence of one factor can be interpreted as a CSF and in the case of it being absent, a barrier to the

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The reason for such a method is because it will ensure accurate information and quick responses. Qualitative data collected will provide me with different opinions and points of view and therefore much richer and detailed information to base the company’s decision

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It is used to gain an understanding of underlying reasons, opinions, and motivations. It provides insights into the problem or helps to develop ideas or hypotheses for potential quantitative research. Quantitative Research is used to quantify the problem by way of generating numerical data or data that can be transformed into useable statistics. It is used to quantify attitudes, opinions, behaviors, and other defined variables and generalize results from a larger sample population. I prefer quantitative data collection methods because they are much more structured than qualitative data collection

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A cross-sectional qualitative study using purposive sampling to select children of differing ages was conducted. One researcher with a history in qualitative studies interviewed the 32 children participating in the study. The researcher held practice interviews with a colleague with experience interviewing children. When possible children were interviewed in their home, although 3 of the children were interviewed in a hospital setting. Interviews lasted between 17 and 90 minutes.

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In his, essay, "The Dead Baby Mystery," Gawande mentions a child abuse court case that involves the deaths of eight children of Marie Noe that no one could explain. As an example of how no one could explain the deaths, Gawande writes, "some of the most respected pathologists of the time, could find no explanation for the crib deaths" (202) and "Foul play was strongly considered, but no evidence was found" (202). With the use of these points in his essay, Gawande presents a broader sense that cases, like Marie Noe, for child abuse do not have an easy outcome in determining guilt. Even three decades later — Marie Noe's case was reopened, and the judged charged her — one of the officials wrote back to Gawande explains "that there was no direct

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Available methods To achieve accuracy and effectiveness when carrying out this research, careful consideration of the methodology is needed. To restate, carrying out this research will obtain qualitative data

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As quantitative data would not be robust enough to explain complex issues. for e.g. Quantitative data would not allow children to explain their choices. However, qualitative data has some disadvantages in this research. For example, because of the central role played by Corsaro in the generation of data, it is not possible to replicate qualitative studies. Also, contexts, situations, events, conditions, and interactions cannot be replicated to any extent.

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A smaller version of a population is called a sample in which contains fewer data. After gathering up data from either a

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Introduction Qualitative research are those kind of researches that an outcome is obtained without the application of statistical methods of data analysis (Strauss and Corbin, 1990 cited in Golafshani, 2003). However, the qualitative research takes a direct approach, where the researchers arrive at a conclusion through the observation of events as they occur naturally without external interferences (Golafshani, 2003). Ethical and methodological issues may arise, therefore in order to demonstrate the legitimacy of Qualitative research it is important to integrate rigour and trustworthiness. Potential ethical issues There is the need to take into consideration ethical issues that may arise from conducting qualitative researches.

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It depends on the purpose of the research which the researcher has holds in his frame of mind and researcher selects a population on the bases of knowledge about the population and the problem or issue itself. So participants are selected on the bases of study’s purpose. The sample should comprise of the individuals who meet the category or criteria being set for the research objectives. For example researcher investing a cosmetic product which is designed only for the females between 50-60. The researcher does size up the individuals passing by who seems to meet that criteria or be in that category (only females between 50-60).

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This thesis examined and analyzed the qualitative

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Qualitative research method has been widely used to gather data on specific subjects. With in- depth analysis, this method helps the researcher to get greater insights on various phenomena. The major reason why it is usually preferred over other methods is that it not only examines the when, where and what of a decision making process but also the why and how. Debates, interviews and various other researches are the areas where this approach is commonly used. Depending on the requirement of the research, the data gets streamlined once the entire data is obtained and gathered.

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