“You are what you eat.” This famous quote has been used by brands such as Kellogg's, McDonald's, and PediaSure to promote their products as nutritionally healthy. In the media, such advertisements are used to inform Americans about nutrition. While the general consensus is that eating a healthy diet is important, most Americans have no clue where to turn to for accurate information. In reality, the public can find useful information from qualified dietitians in a variety of publications, including blogs, magazines, newspaper articles, and more. For example, registered dietitian, Abbey Sharp, in her blog post, “Dietitians Feeding Tips for Picky Eaters” lists effective methods to help kids enjoy eating nutritionally dense food. Sharp's purpose …show more content…
Quickly outlining what parents should focus on, she then goes on to explain different strategies for encouraging picky eaters to try new foods. Her structure makes the information easy to understand and follow along. Right off the bat, Sharp uses logos to support her argument by listing her credentials, “I'm a Registered Dietitian (RD), food and nutrition blogger, award winning cookbook author, a YouTuber, TV host and the founder of Abbey’s Kitchen Inc.” Sharp establishes her credibility first to gain the trust of her audience. The audience will rationalize that they should take her advice to heart. After all, Sharp is much more informed than they are. Sharp then appeals to the reader's emotions by highlighting the frustration and stress that picky eating can cause for parents. Sharp writes, "As a parent, it can be incredibly frustrating to see your child struggle with eating." This creates a sense of empathy in the reader and makes them more likely to be invested in finding a solution to the problem. Highlighting that changing eating patterns is a process not a quick solution, Sharps understanding tone motivates her audience to accept the challenge of changing habits, even if it requires time and effort. Lastly, the article uses clear descriptions to create mental images in the reader's mind. She gives a real world scenario, “talk about the broccoli looking like a tree, and the asparagus as snappy, and the strawberry as juicy.” Sharp’s unique approach to food questions the status quo and encourages creativity in her adudience. Her vivid words make it easier to understand her advice, emotional appeals, and logical arguments make the article engaging and persuasive, making it an effective tool for educating and informing