Rhetorical Analysis Of Faux Coffee

Faux Coffee is coffee but without all the negatives that come with regular coffee, It´s purpose is to give people an alternative to coffee and other things like energy drinks and we hope to become the best alternative to these products but we need you´re help to spread the news about our coffee, The purpose of this ad is to gain awareness to our product and get a fanbase going, We hope to sell at least have 50,000 bottles of faux coffee within our first 2 months. Our intended audience are people who want to drink coffee but don't want to have all the sugar but still want a caffeine high, We will show comparisons to popular coffee drinks and energy drinks and show that we taste just as good as them but we don't even use half the amount of sugar and how we do it without losing the flavor or the caffeine high that comes with the other products we compete against, We feel that this will get some people's attention because we're a healthier option to the regular coffee and they don't have to lose out on flavor because they're trying to be healthy.

We feel are most important rhetorical appeal we use is Ethos it´s important to use that we have a strong standing ground amongst our consumers that way we can always talk to them about our product and how we can improve it for them, Logos is one we feel to be almost as important as Ethos but doesn't just cut it for Logos we will talk about what goes into Faux Coffee and simple how it's better than coffee and other products like it, Pathos is the last one we worried about because we are sure that are fan-base would do it for us but for the pathos in our ad we intend to show people talking and drinking Faux Coffee and having a good time that way people will think of us when they're having