teach, or to inform. In this specific situation Nicholas Carr’s purpose is to persuade the audience that the internet is deteriorating our brains and actually doing more harm than good. Throughout the article Carr uses a variety of different rhetorical strategies. One of the main strategies used is the strategy to appeal. In order to have a greater connection with the audience in hopes of persuasion Carr must appeal to them, whether it be through emotional appeal, logical appeal, or appealing through credibility. On page __ Carr says, “Over the past few years I’ve had an uncomfortable sense that someone, or something, has been tinkering with my brain.” This line tugs at the emotion of the reader by making what Carr says more relatable to them.