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Shindler Essay

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China is a country with one of the world's longest history and culture. After experiencing a lot of suffering and twists and turns, China has opened into the new century and is experiencing an era of rapid economic development. Today, China has become the world's second largest economy, and the tremendous real estate-related industries providing a huge opportunity for the elevator market. Today, the Chinese elevator and escalator market accounts for about 60% of the world demand.
Elevators have a history of 164 years. Schindler's history of manufacturing elevators from scratch runs almost 143 years. Schindler is therefore a well-deserved pioneer and navigator within the elevator and escalator industry. During the company’s expansion from Switzerland to the world, the most exciting part for Schindler has been to grasp the potential of the Chinese market: when China's reform and opening policy started in 1980, Schindler became the first Western industrial joint venture in China. …show more content…

Today, Schindler is still increasing investment in China. For example, as the largest investment project in the history of Schindler, Schindler Campus in Jiading with a total investment of more than 240 million Swiss francs, includes three factories, a 200 meters high test tower, a research and development center, a training center, and the Schindler China headquarters offices on an area of 325,000 square

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