The Star Wars franchise successfully incorporated all of its genres in the films because specific attention was given to each part of the story line, from action, to adventure, to romance. However, even though films may give an equal amount of attention to each genre within it, does not mean these genres are effectively advertised before hand. It would mean nothing to have a movie with diverse genres unless people are aware that those aspects of the film exist before they see it. This is exemplified the publicizing of the film Mulan. In an academic journal analyzing its noteworthy methods, it states that since the film appealed to both children and adults, “that appealing to only one or the other would ultimately lead to failure” (Shao 11).