Gender is a common stereotype amongst people, and can cause unequal, biased treatment of males and females. However, stereotyping has a damaging effect on women. A study in this research field by (Rosenkrantz, et al., 1968) had participants rate the extent to which males and females highlighted 122 traits. Out of the traits shown 41 of them at least 75% men and females equally agreed upon the traits belonging specifically to one gender and the others were identified as sex stereotype traits. Some of the Feminine traits were being religious, talkative and quite on the other hand, gender traits being active, aggressive and self-confident. Both genders agreed upon which traits suited males & females. The results showed that male traits were seen more socially desirable and contained more positive traits. Despite this, the …show more content…
However, the study could have been improved by minimising researcher bias the investigators could have balanced the amount of positive and negative traits shown for males and females therefore, a fair decision is made increasing the reliability of the study. Such degradation of women can lead to instability of roles in society and their attributes and characteristics being devalued. Laura Thebaud & Laura Doering (2017) investigated this further by showing how the media portrays gender stereotypes as a disadvantage for women at a high position within a business setting as employees might not take the female bosses very seriously due to males assuming women as inferior leading to gender stereotyping. As when men lead others its perceived as being assertive whereas, women at leading tasks would be taken as being bossy. Therefore, stereotyping jobs can result in societal biases that allow women to have less authority in workplaces. However, Eagley and Karau (2002) claimed that women lack leadership qualities and traits that are vital for such