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Summary Of Target's Face

201 Words1 Pages
Target is faced in looking at their customers experience and without addressing the root cause of show-rooming will not allow for a needed change. One of the challenges Target faces is achieving competitive advantage and being responsive to customers. This challenge must be addressed by looking at both in-store and online customer experiences and becoming innovative at a solution customer will approve. Another challenge is managing the effect of globalization Target was trying to get vendors to supply only their stores the product or gives the best price to them. This challenge must be managed by reviewing all aspects of how the customers experience is with any interaction with Target employees or online services provided by Target to reduce
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