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Sunset Airlines's Growth Strategy

125 Words1 Pages
Sunset Airlines used the growth strategy and we listened to our shareholders to give us an advantage. In the 4th quarter we decided to merge with a major carrier at our regional hub. This allowed us to list with larger carriers. Our team sacrificed some autonomy, but sales increased. This was an excellent opportunity for Sunset Airlines and assured the future of our airline. Another business decision that we made was we decided to payout dividends to our shareholders. Based off one of the newsletters we received it explained that our shareholders expected a fair return on their investment. Since we made this decision we have continued to pay out dividends each quarter to our shareholders. This has helped us bring up our stock prices.
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