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Swot Analysis Of Thai Food

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Strengths

Chinese and Asian-style food is booming in the UK thanks to the explosion in the number of pan-Asian restaurants. Thailand cuisines have the same flow with the expansion in both quality and quantities. With the history of 15 years providing services around Asia, there is no doubt that Thai Express have a strong position in the food market. From just one restaurant in Singapore, the company currently owns, operates or franchises more than 60 company owned or franchised outlets in Singapore and seven other countries in the Middle East and Asia. Beside the growing popular in the Britain market, Thai food also have the trength in conforting customers minds since it provide healthy nutriuous in an friendly- to- invironment cooking style. The focal fixings in Thai sustenance are to a great degree sound; Fish, rice, vegetables, new herbs and flavors can be found in pretty much every Thai formula. Turmeric, a crucial Thai fixing contains hostile to oxidant and mitigating properties. Thai food utilizes an exceptionally negligible measure of red meat and this raises Thai food as one of the most healthy cooking styles on the planet.
In addition, the reasonable pricing will be the good point of Thai cuisine in general and Thai Express for specific. The chain’s idea is motivated by the requirements of clients who need to eat in the midst of a casual yet contemporary feeling with no strict standards on propriety, still appreciate phenomenally bona fide Thai cooking and at
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