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The Characteristics Of Qualitative Research

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The researcher chose qualitative research in this research. Qualitative research uses interactive and humanistic methods which are growing and involving participant in the study. Qualitative research related with words and often to use observation. Based on Kothari (2004), qualitative method concern to the behavior, attitude, and opinion of the research subject and get to know the issues that happened in the related environment. In qualitative research, the researcher interprets the data by developing a description, analyzing data and finally drawing conclusions about its meaning theoretically.
The characteristics of qualitative research (Rossman and Rallis, 1998) cited in Creswell are:
1) Qualitative research usually done in the field. Meaning …show more content…

Rose, Spinks &Canhoto (2015) stated that “case study is the investigation of specific instance of something that comprise the case in the study”. Case study can be define as a research which providing a detailed account and analysis of cases. A case study is an approach which facilitates exploration of a phenomenon within its context using a data sources. It ensures that the issue is not explore through one lens, but rather a variety of lenses which allows for multiple facets of the phenomenon to be understood and revealed. Case study could support the researcher to get understanding of why, how, and who. It helps the researcher to dig deeper explanations about the issues through the test theory and gain understanding according to Farquhar …show more content…

This research use primary data and the researcher got the data from documentation of in-depth interviews. In order to conduct a good in-depth interview, the researcher must know about the culture to make a polite interview. In-depth interviews are much more like conversations than a formal events with predetermined response categories, this methods is based on an assumption fundamental to qualitative research (Marshall, 2006). According to Workbook-E, the steps that are involves in conducting in-depth interviews

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Case summary Sharon is a 48-year-old Caucasian women. She has good overall physical health although, suffers from back and knee pain relating to obesity. She identifies as a lesbian and is married to her wife Lynn ”. The couple rent a two-bedroom apartment which they share with 12 cats. Sharon is a highly educated woman who has earned her Masters of Social Work.

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University of California, Santa Barbara upon first glance exclusively represents the term university, meaning that UCSB is widely and solely represented as a place of education. This can be noted, as well as supported, in the universities’ statement of their mission, which focuses on the fact that “Teaching and research go hand-in-hand at UC Santa Barbara” and the students are on “educational journey.” However, once UCSB is holistically analyzed it is shown to reflect more than a University, but rather an organization that follows not only the bureaucratic but also organizational definition. UCSB’s connection to a bureaucratic organization, however, is further supported through its connection to formalization, the division of labor, and hierarchy. In conclusion, UCSB has duality in its existence as not only a university but also an organization.

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1. The CASE STUDY is an example of one research method used in Sociology/Psychology. What are two other research methods used in Sociology? The two other research methods used in Sociology other than case study are observation and self-report. Observation is when any phenomenon (observable event) is studied, for example sleep studies and observing apes in the wild.

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The quantitative research that I will critique, is about the effectiveness of proton pump inhibitors (PPI) in reducing the risk of gastric injury in elderly patients who undergo an aspirin regimen. According to the study, over 50% of elderly patients who had taken either a Non-steroidal anti-inflammatory drugs (NSAID), or aspirin for less than 30 days presented some type of gastro intestinal (GI) lesion (cite). This very high number causes concern, since aspirin and NSAID’s are commonly used medications to treat, and prevent a variety of conditions. The study aims to answer two questions, the first is the risk of ulcers linked to the acute or chronic use of aspirin, and/or NSAIDs. The second question is the efficacy of anti-acid secretory treatments on these ulcers (cite).

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Cut-off date 27 February. Part1: Essay. ‘Evaluate the contribution of a qualitative approach to research on friendship’. Part2: DE100 project report – Method.

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236). Qualitative methods especially one that is based on grounded theories give the researcher the flexibility of maneuvering research frameworks in which new theories are discovered. Using quantitative methods for this study will be difficult because it does not involve much numeric figures rather deals with phenomenon. However, there are some disadvantages associated with qualitative methods such as the inability of the researcher to control the influence of bias and rigidity. Also, qualitative research often is expensive to conduct and requires experience especially in transcribing and coding

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In-depth interviewed are commonly used in qualitative method research.

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It also goes into great detail about the different methods of conducting said research. It discusses how in psychological experiments they start with a theory, a broad explanation and prediction concerning phenomena of interest (Feldman, 2013), that can turn into a hypothesis. When you take this hypothesis, and make it so that it can be measured you have your operational definition. The psychologists in “Lateral Bias and Temperament in the Domestic Cat” study took a theory, created a hypothesis and then were able to test that. The textbook explains that a case study is a type of psychological research that is more in depth and focuses on an individual or a small group of people.

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I plan on using other types of data collection, but for the purpose of this paper I will be explaining how I will be using interviewing to gather information on this subject. Interviewing I decided to use this method as a way of getting into the field to get a firsthand look at some of the things each side is facing. I wanted this qualitative approach to be more emic than etic. Since interviewing is face to face and I have to become involved in the sample I am researching, I felt emic was the best choice.

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The analysis of the qualitative assessment results identifies several usability problems that need to be considered in more detail. One of these problems has to do with the cognitive load. According to Zahavi [6] information overload appears when the ability to perceive and understand is exceeded by the amount of informatin presented by a user interface, to the point of facilitating information processing errors. Further work related with this topic should be done, namely to achieve a better organization of the information and an improved version of the graphical design, too flat with poor color contrast. In addition to problems with the cognitive load, the analysis indicates potential problems in the effective presentation of the information.

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The three descriptive research methods that I will discuss are Naturalistic Observation, Survey, and Case Study. Naturalistic Observation is a research method in which people or animals are observed in their natural habitat without any controls or variables. This type of research method may be conducted if you want to see how people truly act without being watched. For example, this research method may be used to determine who are healthier shoppers, men or women? The researcher would go to a food store and take count throughout the day of how many men and women he finds in the fruit and vegetable isles, and how many he find in the snack isles.

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Introduction Qualitative research are those kind of researches that an outcome is obtained without the application of statistical methods of data analysis (Strauss and Corbin, 1990 cited in Golafshani, 2003). However, the qualitative research takes a direct approach, where the researchers arrive at a conclusion through the observation of events as they occur naturally without external interferences (Golafshani, 2003). Ethical and methodological issues may arise, therefore in order to demonstrate the legitimacy of Qualitative research it is important to integrate rigour and trustworthiness. Potential ethical issues There is the need to take into consideration ethical issues that may arise from conducting qualitative researches.

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It allows sociologists to find a way through the big abstract picture of society that does not allow any research. It helps to bring the focus down to a more manageable

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3. QUALITATIVE RESEARCH THEORY 3.1 QUALITATIVE RESEARCH Qualitative research is a form of research in which the researcher collects and interprets data, meaning the researcher is as important in the research process as the participants and the data they provide. Reason and Rowan (2004) have argued that the core element of a qualitative research approach is to connect meanings to the experiences of respondents and their lives. According to Clissett (2008) qualitative research involves a variety of research methods that can be used to explore human experience, perceptions, motivations and behaviours. Qualitative research is characterised by collection and analysis of words in the form of speech or writing.

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Qualitative research method has been widely used to gather data on specific subjects. With in- depth analysis, this method helps the researcher to get greater insights on various phenomena. The major reason why it is usually preferred over other methods is that it not only examines the when, where and what of a decision making process but also the why and how. Debates, interviews and various other researches are the areas where this approach is commonly used. Depending on the requirement of the research, the data gets streamlined once the entire data is obtained and gathered.

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